In this Episode 10, which is part 1 of a 3-part series, Natalie Armstrong-Motin–Founder and Managing Director of Marketing Resolution–discusses How Mediators Can build a Thriving Mediation Practice. Episode 10 focuses on the beginning mediator and covers the following:
– the importance of the entrepreneurial mindset
– the questions you need to answer to determine strategy for building a thriving mediation practice
– the timeline for building a mediation practice, and
– the business basics for a mediation practice.
Episode 11 focuses on the intermediate level mediator and covers the following:
– How mediators can use permission-based marketing to promote their practice
– The importance of finding the method of marketing that feels authentic to you
– The mindset that you need to be effective at networking
– Why you should use social media and the impact of “social proofing”
Episode 12 focuses on the master level mediator and covers the following:
– How you know when you are ready to “level up” from an intermediate mediator to a master mediator
– Three ways to make more money as a master mediator
– Effective marketing activities for master mediators
– The importance of providing information and not “selling” the resolution industry
– What a mediation practice looks like for a master mediator
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