Social media: join the shift from monologue to dialogue

In Making Mediation Your Day Job, I discuss at length the way dialogue and conversation are replacing the old monologue marketing model and what mediators should do about it.

Still not convinced it’s worth your while to network online and use social media to promote your business? Take a look at this excellent slideshow, filled with some pretty interesting data. For instance:

  • 36% of consumers think more positively about companies that have blogs.
  • Millenials spend 16 hours or more per week online…and by 2010, they and Gen Y’ers will outnumber baby boomers.
  • Social networking sites are officially more popular than porn sites.

Intrigued? Take a look at the whole show…it’s 5 minutes of your time and the future for your ADR business.

                        author

Tammy Lenski

Dr. Tammy Lenski helps individuals, pairs, teams, and audiences navigate disagreement better, address friction, and build alignment. Her current work centers on creating the conditions for robust collaboration and sound decisions while fostering resilient personal and professional relationships. Her conflict resolution podcast and blog, Disagree Better, are available at https://tammylenski.com/archives/… MORE >

Featured Mediators

ad
View all

Read these next

Category

Accountability of ADR Practitioners

Accountability of ADR practitioners is important to ensure the credibility and effectiveness of ADR processes. Proper accountability mechanisms are particularly important because ADR is usually private and confidential and rarely...

By Shirli Kirschner
Category

New Book From Bernie Mayer

Take a peek inside Bernie Mayer's brand new book with this free chapter. "Staying with Conflict offers a new paradigm for dealing with long-term disputes: When dealing with enduring conflict,...

By Geoff Sharp
Category

When two heads aren’t better than one

From Dr. John Windmueller's blog. There’s a common expression that “two heads are better than one,” and that may often be the case. However, since we often bring groups together...

By John Windmueller

Find a Mediator

X
X
X