Melissa Brogdon, CEO and co-founder of Fourth Party, joins Susan Guthrie for a must-listen conversation on the backbone of every successful mediation practice: your backend systems. Whether you’re launching your practice or trying to fix one that’s stalled, chances are the issue isn’t with your logo or your website colors—it’s in your operations.
Melissa and I go deep into why building a strong business structure is make-or-break, what most mediators get wrong (spoiler: it’s not your branding), and how Fourth Party is transforming the way dispute resolution professionals run their practices.
Here’s what else you’ll hear in this episode:
More About This Week’s Special Guest, Melissa Brogdon: Melissa leverages a career in operations management as a law firm administrator and as a nonprofit executive. She has been recognized as one of Georgia’s top 40 under 40 business leaders and secured key partnerships with Google for Startups, SAP/Pyxera Global, and Georgia Tech’s Advanced Technology Development Center, Georgia’s oldest tech incubator.
Melissa is a graduate of Spelman College and The University of Pennsylvania Graduate School of Education.
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Social Media:
http://instagram.com/4thpartyapp
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